White Rose Shopping Centre in Leeds is set to welcome Rassam’s Creamery, the award-winning dessert brand known for its bold flavours, immersive experiences and show-stopping creations. Opening this summer, the new location will be Rassam’s largest and most impressive site to date, bringing a whole new level of excitement to South Leeds.
Rassam’s Creamery is celebrated for transforming desserts into an experience. Guests can expect an extensive menu featuring premium gelato, signature Freakshakes, waffles, crepes, cookie dough, sundaes and a wide range of handcrafted desserts. Vegan and gluten-free options will also be available, ensuring there is something for everyone to enjoy.
The new White Rose site will introduce one of Rassam’s most popular features to Leeds: interactive robot servers. Designed to entertain children and families, the robots add a playful twist to the dining experience, making the venue ideal for birthday parties, family celebrations and late-night dessert trips. The vibrant, high-energy atmosphere makes Rassam’s Creamery a destination for every occasion.
With seating for up to 250 guests, the spacious open-plan restaurant has been designed to enhance the entire customer journey, from the moment guests arrive to the delivery of their dessert creations at the table.
The opening of Rassam’s Creamery at White Rose marks a major milestone in the brand’s rapid expansion and brings its distinctive concept to Leeds for the first time. The new venue will also create between 50 and 60 new jobs, supporting the local community.
Rassam Ali, Founder of Rassam’s Creamery, said: “Leeds, get ready – the UK’s most exciting dessert experience has arrived. We’re here to make White Rose the sweetest destination in the city. We’re incredibly grateful for the opportunity to join such a well-established location. As soon as the chance came up, we knew we had to be part of it. We can’t wait to open our doors, welcome the Leeds community, and celebrate birthdays, family moments, and everything in-between.”
Steven Foster, Centre Director at White Rose Shopping Centre, added: “Rassam’s Creamery is an exceptional addition to White Rose, offering something truly unique and exciting for our guests. We’re looking forward to welcoming them and announcing the official opening date soon.”
Rassam’s Creamery joins White Rose’s diverse mix of dining, entertainment, and retail brands, further strengthening its position as one of Leeds’ leading destinations for families, food lovers, and fun-seekers.
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